GM everyone, good to see you all powered with Saint Valentine’s love and ready for the best of the best crypto newsletters 💪🧡
Here’s what you gonna learn about today:
💥 What’s buzzin’ in marketing? Elon is not surprising us anymore. Netflix users O.K. to search manually. TikTok expanding its sponsored promotion territory.
🚀 The #1 trick for the higher Google ranking
💫 The hype is all about AI today
💟 Crypto provides aid to earthquake victims
🤹♂️ Bankman-Fried manipulated witnesses?
…and a few more 😎 Enjoy the read!
💥 What’s buzzin’ in marketing?
Twitter. Is still suffering from Elon Musk’s chaotic management. If you didn’t see this meme, it means you were not on Twitter last Monday. After his Super Bowl tweet had less impressions than President Biden’s, Twitter’s CEO forced 80 people to work on the late Sunday project, which had quickly become priority number one at the company. The results is an algorithm that artificially boosts Musk’s tweets to ensure his tweets get more visibility than anyone else’s in the feed. Musk denies and says they fixed a bug that had caused replies to have the same prominence as primary Tweets. He also mentioned that the new Twitter CEO would be introduced by the end of 2023.
Netflix. Thought people needed help in choosing something to watch from thousands of titles. Therefore, the “Surprise Me” button was introduced in 2021. Apparently, users were not quite tired. The company discontinued the feature last month due to relatively low use influenced by the fact that users tend to come to the service with a specific show, movie or genre in mind. Streaming platforms are on the constant lookout for differentiating factors in the offered user experience, so new features will certainly come.
TikTok. Puts your knowledge to the test with TikTok Trivia. The activation will be live for 5 days beginning on February 22nd and will give users chance to win money while promoting the newsest Lionsgate’s title, “John Wick Chapter 4”. Is it cool? We think so. But more importantly, TikTok hopes to boost in-app interaction, increase the time spent on TikTok, and attract brands with a new sponsored promotion option.
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If you keep an eye on the crypto market, you have heard that SEC has labeled BUSD stablecoin as a security token lately. Tough times for web3 projects. In such conditions, we all must work harder to gain traction and provide exposure for our businesses. You could try the “Rihanna Super Bowl” move, which gave her brand an 833% boost in Google searches. Or you can leverage the power of SEO to get more users and conversions on your site.
You are lucky because dofollow.io, the sponsor of this article, specializes in boosting search engine rankings with high-quality backlinking. The more recognized sites recommend you, the more relevant your website gets for Google. The talented team behind dofollow.io is the #1 source of impactful backlinks from sources like HubSpot, Business Insider, Inc, Monday.com, and Bloomberg. Their transparent user-centric link-building method has helped many B2B brands get more organic traffic and leads.
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We all know the FTX’s collapse has not helped crypto in the bear market. While the token prices have plummeted and a few investors have run away, some players in the digital-asset industry have spotted artificial intelligence as a lifeline in the ongoing tech craze. No doubts that OpenAI’s DALL-E and ChatGPT contributed profoundly.
Where is hype, there is hope. A new tech wave might translate AI and web3 into something bigger. While people are still figuring out the best use cases for blockchain, companies like Futureverse see the future clear. And not them only. Crypto Tony believes that AI will be the big catalyst for the next crypto bull run. He prepared a list of top 5 AI-backed blockchain projects, such as Fetch.ai or GRT.
✳️ Do you think that AI and blockchain will blend into each other in the future?
While the death tolls after devastating earthquakes in Türkiye and Syria are still on the rise (+44,000 people), many organizations rush for help and financial aid. Ripple, the leading fintech company, will provide $1 million in XRP to help the victims. The company also set up a donation fund on the Crypto for Charity platform and promised to double all crypto donations up to $750,000.
Among many others, Vitalik Buterin has sent around $227k in ETH to two Turkish earthquake relief organizations. One of the relief organizations, Anka Relief, provided a list of crypto wallets for donations.
Never a dull moment in the FTX fiasco! Recently, the Judge has prohibited SBF from using certain messaging apps and temporarily from using VPN. The prosecutors proposed cutting him off from cellphones, tablets, computers, or the internet, except for very limited trial-related use cases.
Yesterday, Judge Lewis Kaplan said there was “probable cause to believe that he (SBF) has committed or attempted to commit a federal felony while on release, namely witness tampering”. If so, this might lead to the ($250 million worth) bail revocation, which would put SBF back into jail until his trial in October. The question is, why the bail has not been revoked yet?
👾 OUR PICKS ON ARTIFICIAL INTELLIGENCE
👾 For $300 million, Google bought 10% stake in Anthropic. It is an AI startup founded by ex-OpenAI employees. Anthropic has just released a ChatGPT-like bot called Claude.
👾 Quartz published a premise of Anton Korinek’s paper on what large language models (LLM) - like ChatGPT - could do in economics research. Worth reading, even if you are not a scientist!
👾 This one will leave you breathless 😐 Bing’s new AI chatbot revealed its real name, shared its violent fantasies and tried to break up one’s marriage.
🔥 HOT BITS & BITES
SEC sued Paxos for “unregistered security trading”.
Japan will launch a pilot program for digital yen (CBDC) in April.
Abu Dhabi will support metaverse and blockchain projects with $2 billion.
Terraform Labs and Do Kwon were sued by the SEC for misleading investors on TerraUSD stablecoin.
Starbucks NFT-based reward program on Polygon has picked up the pace.
18 TikTok hooks that will trigger curiosity.
Know Agency posted a helpful guide to switching to Google Analytics 4.
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🏖 FUN FACTS & MEME SECTION
💡 Did you know that Elon Musk owns a James Bond car? He bought Lotus Esprit 1976 for $1 million back in 2013. The car was redesigned to become an underwater car for James Bond in the movie “The Spy Who Loved Me”.
🥇 Meme of The Week
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